Evaluation Question 5

How did you attract/address your audience?

Attracting your audience is a major part of producing and distributing a film. If you don't do this then you will not be able to market your film therefore no one will know about it.

To attract our audience we made our film appealing to them and the genre and ideas in it are something we thought they would like. When we sent out our questionnaires for people to fill in we told them that we were creating a film so that if they would like to watch it then they could come to us and we would show them it and download them a copy. Also, everyone else in our media group knew we were creating a film so if they wanted to watch it then they could of come and asked us.

To address our audience we used modernistic ideas and plot. The modernistic ideas we used were about a mugging in a housing estate. This would attract young people because some of them could probably relate to this and most would not that this has happened in places in the past. We was targeting the audience by the words and actions of the characters. This helps them feel more in depth with our piece and they can understand the emotions of the characters.